Wake Me Up When Black-Friday Ends

Or should I say when Cyber Monday ends? Should I even open my eyes before 2021 ends?

Adelina Vasile
5 min readNov 27, 2021


Photo by Francesco Ungaro on Unsplash

This is the closest thing to crazy I have ever been,

Feeling so secure, yet acting as if I’m ready to buy in.

Forgive me, Katie Melua, for adapting the lyrics of your The Closest Thing To Crazy, but that’s pretty much how I feel right now — ready to buy in and desperately trying to buy out.

My inbox is flooding with offers that scream at my credit card. These days, shopping has become my cardio, and I swear I hate cardio.

I used to feel cool about Black Friday.

I knew I wasn’t the type of person who gets so severely injured on Black Friday that they can’t make it to the Cyber Monday shopping due to stitches and plasters.

Yet the thing is that I was probably that cool because, pre-covid, I was out walking my 10k daily steps and didn’t bother to see the offers.

Now that we’re pretty much in lockdown, the offers are coming to me.

I’m afraid to open my email

They say real women shop all the time, and Black Friday is only for amateurs.

Turns out I’m neither a real woman nor an amateur.

I’m afraid to open my email these days. And I’m scared to look at my notifications bar.

I can’t disable the email notifications because — client work.

I can’t ignore my clients just so I won’t see the offers that threaten to grab my eyeballs and bank account.

Here’s how my inbox looks like, at a glance:

Adelina — quick heads up for you

This is a friendly, final reminder there are only a few hours left to kickstart…

I wonder how can something final also be friendly?


Special Offer For Action Takers

Hey friend, as you know, we opened the doors to the…

This one makes me hurt.

I mean, if I don’t insert my head through those doors they have opened, it means I’m not an action taker…



Adelina Vasile

Mother, educator, journalist, copywriter. I write about the things I need to learn myself. Check my Substack here >> https://undressingcopy.substack.com/