Use This Welcome Email Formula To Turn Subscribers Into Paying Customers
Don’t lose them at “Hello”.
The other day, some guy was chirping on Twitter that if you’ve ever been on a date, you can do email marketing.
He was like — Hey, your email content is an introduction. And the CTA is asking them out. And if they accept, you have a purchase.
I couldn’t help but ask him: is it successful if you don’t get a second date?
Because, who wants to binge date?
Also, don’t you think email marketing isn’t dating?
It’s more like marriage.
When people get on your list, you want them to get involved and stay there long enough to repeatedly buy from you.
You want the happily-ever-after with them, not the dumped-after-getting-laid.
But if happily-ever-after is what you want, why would you text them this 👇?
Hi, First Name,
Thank you for registering. Click on the link below to confirm your registration and get the freebie we promised you.
Seriously, There’s a Link in Here
Best regards,
Blah-Blah Company
